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HomeSportsrewrite this title Nike responds to England flag row

rewrite this title Nike responds to England flag row

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Summary

Nike unveiled a new England football shirt design featuring an altered St George’s Cross, angering some fans. The design was inspired by the 1966 World Cup-winning team and includes shades of red, blue, and purple. British Prime Minister Rishi Sunak expressed his preference for the original design, stating that national flags should not be altered as they represent pride and identity. Nike clarified that they did not intend to offend fans with the new design and explained that the colors were inspired by the training gear worn by the 1966 team. The new shirts are on display at Wembley Stadium in London.

Nike responds to England flag row

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 A design of the St George’s Cross is seen on the new England football shirt on display in the Wembley Stadium store in London, Britain – March 22, 2024. — Reuters 

Nike has said that it did not intend on hurting the feelings of people after it unveiled an altered design of the St George’s Cross on England’s soccer shirts, angering some fans.

“It was never our intention to offend, given what it means to England fans,” the US sportswear giant said in a statement on Friday, Reuters reported.

“The trim on the cuffs takes its cues from the training gear worn by England’s 1966 heroes, with a gradient of blues and reds topped with purple. The same colours also feature an interpretation of the flag on the back of the collar.”

With the national elections nearing, British Prime Minister Rishi Sunak also waded into the row, saying the national flags should not be “messed with”.

Nike said its new design pays tribute to England’s 1966 World Cup-winning men’s team. It features the St. George’s Cross — the sign on England’s national flag with a red sign on a white background.

However, the shirt includes shades of read, blue, and purple on the back of the shirt.

“Well, obviously, I prefer the original,” Sunak told reporters. “My general view is that when it comes to our national flags, we shouldn’t mess with them, because they’re a source of pride, identity, who we are, and they’re perfect as they are.”

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