YouTube announced labels to highlight AI-generated content. Asks creators to display modified videos.

Youtube but is breaking Artificial intelligence (AI)-generated content is posted on the platform, and as a first step, it has asked creators to disclose when a video has been altered using AI or the use of AI tools. Created by doing The announcement comes after the video streaming company updated its content policy in November 2023 to create transparency when AI videos are uploaded. gave Google-owned platform also revealed that it will automatically add labels when a creator posts a video on a sensitive topic but does not add an AI content label.

In a declaration made by him Blog post On Monday, YouTube said, “We’re starting to roll out a new tool today that will require creators to share when content they upload has been meaningfully altered or artificially altered.” made and seem realistic.” It also said that adding a disclosure process will be added to the video uploading workflow to help creators easily add labels.

YouTube AI label workflow
Photo credit: YouTube

Based on the screenshot shared in the post, creators will find this disclosure on the first page of the upload workflow, under the disclaimer for paid promotion. This new section is titled Changed content Asks three questions – does the video force a person to say or do something they didn’t say or do, does it alter the footage of an actual event or place, and does it look realistic. There is a scene that did not happen. If the video contains any of these elements, it needs to be marked ‘Yes’, and YouTube will automatically add a label to the description of the uploaded video.

The label will be added to a new section in the description titled “How this content was created”, where it mentions “altered or artificial content – sound or visuals significantly modified or digitally generated”. Will be. The new labels will appear in both long format videos as well as shorts. The shorts will also have a more visible tag above the channel name. YouTube said viewers will see the label on it. Android And iOS Apps first, and later they will be added to the web interface and TV. For creators, the workflow will first appear on the web interface.

Failure to display AI-generated content will also attract penalties from the video streaming company. YouTube highlighted that for now, it will give creators time to familiarize themselves with the new requirements, but over time it will introduce penalties including content removal, suspension from the YouTube Partner Program and more. A lot is involved.

Youtube announced Towards its latest content policy and focus A.IThe content was developed in November 2023 in light of the growing incidence of deepfakes. It highlighted that it will introduce disclosure tools and an option for viewers to “request the removal of AI-generated or other artificial or altered content that identifies an identifiable individual, including their mimics a face or voice”. Separate laws were also announced to protect the content of music labels and artists.

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